Non-woven bags can now be used everywhere at grocery stores, and even in clothing stores, trade show, and delivery bags. One of the small details, which are often overlooked, is GSM, grams per square meter. It indicates the weight and thickness of the fabric which has been used to make the bag. The choice of the right GSM could make a difference in the strength of the bag and the weight that could be supported by this bag and its lifespan. A thin bag can easily be torn as compared to a thick bag that might add no value to it but rather increase the costs. Knowing how GSM works will help you choose the bag that fits your product, your money and the bag cause.
What GSM really means in daily use?
Other individuals mention GSM when talking about non-woven bags, but they are simply indicating the weight and the thickness of the material. GSM is the number of grams per square meter. In simple terms, it merely describes the weight that would be one square meter of the fabric. The thicker and heavier the material, the better. The fewer the better the cloth is light and thin. GSM is part of daily life that is closely linked with the power of the bag that you carry. A 60 GSM Non woven bag would be light and flexible as it is. Majority of the supermarkets keep this type of bag to transport lighter products such as snacks, small boxes or even parts of clothing. It performs well on small trips but it may not be good when one is using it on heavy groceries. A bag that is made using 80 GSM or 90 GSM cloth is sturdier. Such are extremely prevalent in the retail stores, trade shows and advertising. They are more powerful and possess more capacity to support form. As soon as a customer picks up the bag, the bag proves to be quite stronger and dependable. The other companies choose to make bags of 100 GSM and above when they are planning to use it longer. One such example is that a reusable shopping bag or a bag that is handed out at a trade show is likely to be crafted of a heavier material. The probability of reuse of these bags many times is great because these bags are perceived to be lasting.
Think of it as a way of choosing a notebook. Thin paper can be used to make quick notes, and when you prefer to use something which can be used over a long time using thicker paper is possible. The same applies to Non woven bag custom . GSM is not bothered with finding the maximum number of buyers to a great majority of buyers. It is comparing the content to the very implementation of the bag. A bag that will carry light things for an extended duration is excellent with a lower GSM. A GSM with a greater weight is better, in case it must transport heavier objects and it is utilized regularly.
Common GSM ranges for different applications
In selecting GSM to use in non-woven bags, the general ranges of use are useful to understand in products of daily use. The level of GSM that different companies use depends on the way the bag will be used and the amount of weight that it is supposed to carry and how long they believe that the customers will keep it. One of the lightest is 4050 GSM. The variety of bags is enormous and very thin and soft. Most of them are usually used on short-term projects such as promotional gifts, packaging or events souvenirs. Using a 45 GSM bag, an example of such a company is the one that hands out brochures during a trade show. It keeps the cost of it down and it comes in handy whereby one has to carry light items like flyers or small samples. The next common range is 60–70 GSM. Most supermarkets and convenience stores employ the use of bags in this category. They are extremely light and even strong enough to carry along their daily purchases like snacks, small grocery items or even few clothes. These bags are typically one or two-purpose bags, yet some of the customers reuse them at home. 80500 GSM is a retail shop that is very popular. The bags in this scale are much harder to touch and they also form easier. This thickness is typically applied in clothes outlets, in shoe shops and generosity shops. The customers will leave the shop with a bag that they believe is sturdy thus developing a positive perception of the brand. The bag is also more durable hence people can use it on several occasions. The businesses often choose 100-120 GSM in the case of heavy usage. These are heavier and more enduring bags. They are more effective when they are applied in the case of big purchases, books, or any other thing. This scope is typically falling in to reusable shopping bags such that a customer may use them many times. Even higher specialty bags are found at approximately 120150 GSM. They are used in situations that are in need of strength and where they have to be reused over time. An example is that this heavier material may be applied in the use of conference bags, promotional bags which are branded or reusable grocery bags. In the majority of cases, the ideal GSM does not always need to be the thickest GSM in the shelves. It is the correct choice in terms of what bags should carry and the way people will use them in the real world. Balancing the durability and cost is through the alignment of the GSM to the purpose.
How over-specifying increases cost unnecessarily?
Most buyers believe that a heavier bag is always preferable when selecting GSM to use in non-woven bags. This concept tends to over-specify the material. In simple terms, the bag is reinforced beyond what it really should be. Though it might appear to be a safe option, it tends to raise the price even without providing actual value. The main reason is material usage. The increased GSM indicates that more fabric is applied to make each bag. As the GSM is raised to 120, the quantity of polypropylene cloth is also raised. When it comes to thousands or even tens of thousands of bags, that additional material is a quick way of adding to the overall production cost. There are also chances that the shipping costs will increase a bit since heavier bags will increase the weight of each carton. To companies ordering in bulk, the weight differences even at the small level can impact on transportation costs. The other problem is that the bag could get thicker than what the product it comes with needs. Suppose there is a small bakery, which puts two pieces of bread in a 120 GSM bag. The bag is definitely going to be strong, yet the added strength would have no real purpose. A 70 or 80 GSM bag might be able to perform the same task at a lower cost. Another consideration is the customer experience. Thick bags are not always flexible. When the need to do some fast errands or want to do some minor shopping, people will tend to use a lighter bag that can be folded and stored easily. Most of the experienced packaging purchasers begin by thinking of the actual purpose of the bag. An illustrative example of this is a clothing shop that sells T-shirts and light clothes which generally performs well with 80-90 GSM. A supermarket with bottled beverages can shift towards 100 GSM. Bringing the material to the actual load assists in controlling the cost and at the same time providing a customer with a trustworthy bag. One can easily test several GSM alternatives and then make a large order. The decision can be significantly simplified by holding the samples, adding typical products to the inside and checking the performance of the bag. This simple action will save many times the wasted money on something the bag does not really require.
How under-specifying GSM leads to complaints and reorders?
Selecting a GSM that is too small may cause a different issue. It might reduce the price initially, but it can cause complaints, spoilt products and additional orders in future. The thin material savings are not very effective in most situations. The most prevalent problem is tearing. A Customized non woven bag can easily become too stretched when it is loaded with weight and it lacks sufficient thickness. The handle can become weak or the lower part of the bag may get weak. When a customer places a number of items inside, the bag might tear before they can even get to their car. This gives the wrong impression despite the quality of the products that are on the inside. This issue can be observed by retail stores on holidays. As an example, a clothing shop may opt to buy 60 GSM bags as a way of saving money. Initially, all appears to be well since customers are merely making single or two purchases. However, when it comes to season sales, customers can purchase multiple items simultaneously. The bag would get heavy and begin to tear, and this will result in frustration in the checkout line. Customer trust is another issue. When people believe that the bag is too thin, they might be concerned about the safety of carrying their purchases. Some customers will even request the double bags and this will mean that the store will be utilizing more bags and offset the initial cost saving. Specifying GSM under-specification may also have an influence on brand image. Weak bag may present the store as careless with quality. Although the bag is just a part of the shopping process, it is among the final item that the consumers will touch before walking out of the store. Another cost that is not evident is reordering. When the bags are easily damaged, the businesses usually find themselves having to order stronger bags earlier than anticipated. This results in increased labor, freight expenses, and inventory wastage. It would be more appropriate to weigh the bag with the normal weight it will hold. Put actual items into it and take the bag up and down. In case the cloth is too soft or the handles are easily stretched, the GSM might be low. It is best to find the right balance at the beginning of the process to prevent complaints and keep the businesses and customers happy.
